Tuesday, March 4, 2014

Understand the Science behind Pricing Software

Today, a number of software solutions are available to aid in the process of pricing decisions. These “black box” solutions range from simple rules-based price planning offerings to highly sophisticated price optimization models.

What should you consider when selecting a price planning and price optimization solution?

How do you take the guesswork out of forecasting?

Can a solution truly be customized to your specific business needs?

Take a step behind the curtains of the pricing analytics software solutions and examine the fundamental modeling concepts that make them work.  Modeling results and insights help to forecast demand, develop pricing and promotion strategies, control inventory levels and improve customer satisfaction.

During the PPS 25th Annual Spring Pricing Workshops and Conference in Chicago, you can attend a full-day workshop entitled An Introduction to the Science of Forecasting with Price and Substitution Effects, Dr. Mark Ferguson will walk you through the basics of forecasting historical sales data and measuring price effects.
Workshop participants will have “hands-on” practice using some of most common forecasting and price-optimization models .

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