Become a Pricing Change Leader!

The difference between change management and change leadership is managing risk and riding the wave of change versus being the driving force leading an organization through risk with vision and process.

What are the key drivers for a successful pricing change?

How can your pricing team become change leaders within the company?

Understanding the basic concepts and theories of change management are vital for pricing practitioners whether you are leading a small project or embarking on a transformational pricing journey.  Change in value and pricing management is challenging and often takes time to become adopted and implemented.

Lead the transformation with an emerging change management framework

Armed with the latest science in change management and change leadership, Stephan M. Liozu, Ph.D., CPP will lead workshop attendees through real-life-in-class exercises.  Workshop attendees are encouraged to identify real-life pricing projects for which they can apply change management tools and develop a practical roadmap.

During the PPS 25th Annual Pricing Workshops and Conference in Chicago 2-day workshop Change Management in Pricing: Theories, Best Practices and A Transformational Framework, Dr. Liozu will review the ten dimensions of change in pricing that are important for the pricing journey and identify potential roadblocks to change and how to handle them.