Friday, February 20, 2009

Top 10 Things Your C-Suite Must Know about Pricing in 2009...

Many companies struggling to make the numbers are reverting to cost-cutting across the board - including pricing departments, training and travel budgets. Now it’s more important than ever to make your executive team understand the critical role of pricing for growing sales and profitability. If you’re wondering how to make your boardroom pitch for pricing training, here are some key facts and 10 Things Your C-Suite Must Know about Pricing Now:

1. Pricing changes rapidly – Staying updated is critical: Get the latest methodologies, structures and discipline for your pricing practice

2. Pricing is key to forecasting: You can contribute to your company’s forecasting accuracy

3. Pricing can boost sales and margins: Learn how to leverage pricing and how it impacts sales activities

4. Pricing is your voice: Price is the first thing your customers see and hear about your product or services

5. Pricing means profitability: Boost profitability through pricing

6. Pricing is everywhere: Effectively and efficiently manage worldwide(global) pricing

7. Pricing is not only numbers: Get the confidence to expand to other areas of pricing you don’t know

8. Pricing is a key part of what you do: Coordinate and integrate Customer Segmentation, Negotiation Strategies and Quantitative Methods to increase profits

9. Pricing is not a onetime deal: Change the pricing practice from reactive to pro-active

10. Pricing is in the Board Room: Learn how to communicate and discuss pricing with the C-Suite.

Stumble Upon Toolbar

1 comment:

Jerry M. Withers said...

This is a very good summary of key success factors for pricing organizations at any time, but especially now. I would like to see an expansion of each point as individual blogs. Knowledgable guidance for survival during this economic collapse is valuable for everyone, but is severely needed at the C level.